by Ivaylo Borisov | Jun 8, 2022 | B2B Marketing, Brand management, Corporate communications, Media relations, Thought leadership
How tech leaders leverage strategic marketing communications Ivaylo Borisov, Ardency Consulting Written by Ivaylo Borisov June 8, 2022 B2B Marketing | Brand management | Corporate communications | Media relations | Thought leadership Communications as driving...
by Ivaylo Borisov | Sep 17, 2019 | B2B Marketing, Corporate events, Marketing automation, Media relations
B2B marketing strategies of the tech company – best practices Ivaylo Borisov, Written by Ivaylo Borisov September 17, 2019 Two are the most critical factors for success of the technology firm – R&D and marketing. But in many sectors, the...
