by Ivaylo Borisov | May 1, 2021 | B2B Marketing, Brand management, Marketing operations, Thought leadership
B2B marketing strategy – how to build industry-focused brand positioning? Ivaylo Borisov, Ardency Consulting Written by Ivaylo Borisov May 1, 2021 B2B Marketing | Brand management | Marketing operations | Thought leadership Why industry-focused marketing? Critical...
by Ivaylo Borisov | Apr 8, 2021 | Marketing capabilities, Marketing operations
How to empower marketing – eleven CEO moves to ensure marketing excellence Ivaylo Borisov, Dublin, Ireland Written by Ivaylo Borisov April 8, 2021 Marketing capabilities | Marketing operations Marketing is critical for business success Marketing...
